Volkswagen, Opel, Kia, Peugeot, Maserati, and Nissan are part of automobile manufacturers that have gone through a logo refresh in recent times. Renault will also be changing its logo in 2022 when the first production car will embrace the updated corporate badge that has a flat design with two enlaced diamonds. We noticed the new design in mid-January when the 5 prototypes were revealed, but the French automaker did not say anything about it until now.
It’s still not clear which ongoing model will be the first to carry the revised badge, although logic tells us that it will be a production version of the Megane eVision concept. Spy photos have revealed the electric crossover has developed to the prototype stage and the test vehicles had all the logos hiding behind disguise. The production car will be revealed later this year, but deliveries are expected to kick off in 2022.
Renault’s design director, Gilles Vidal, said that all of the company’s vehicles will change to the new logo by 2024. Since 1900, the badge has gone through different changes, with the recent version launched back in 2015 being an updated design of the emblem launched in 1992. The new corporate logo has been in production since 2019 and the Renault decided that it would make sense to show it first on the electric supermini since the prototype indicates the Renaulution plan about embracing electrification.
The modified logo will be Renault’s ninth identity refresh since its establishment. Gilles Vidal, Renault’s design director, goes on to say it is now “the new logo is more iconic, simple and meaningful, a true timeless signature, without surplus effects or colors, with a modern takeover of the lines, an essential part of our graphic heritage.”
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